How much time do people spend on social media and why?

On average, users worldwide spend two hours and 29 minutes on social networks. — AFP Relaxnews

What’s your go-to social network: Instagram, TikTok or Facebook? If some people rush to check social media as soon as they wake up, others spend all night long on these platforms.

A recent study has looked into the time people spend on social media. So which country is the most addicted? Are women or men more present on social media? And what are the reasons that keep us online for so long?