YouTube plans to make gaming videos immersive in metaverse push

Some of YouTube’s most popular creators specialise in video game streaming. The company has signed away several broadcasters from rival Twitch. — AFP

YouTube said it will start creating metaverse experiences on its video platform, beginning with gaming, following competitors’ investments in the buzzy category.

“We’ll work to bring more interactions to games and make them feel more alive,” Neal Mohan, YouTube’s chief product officer, said Thursday in a blog post. “It’s still early days, but we’re excited to see how we can turn these virtual worlds into a reality for viewers.”