Explainer-Apple gives 'reader' apps a way around commissions. Who wins?

FILE PHOTO: The Apple logo is seen on a Macbook in this illustration photo taken April 12, 2020. REUTERS/Dado Ruvic/Illustration/File Photo

(Reuters) - Apple Inc on Wednesday made a new concession on how App Store developers work with customers: it will allow subscription and content apps that it calls "reader" apps, a category that potentially includes Netflix, Disney+ and Amazon's Kindle, to provide users with a direct link to their website for sign ups, avoiding an Apple commission.

The move follows some concessions to developers last week and comes as the iPhone maker contends with legal and regulatory challenges to rules it forces app makers to follow, including a closely watched antitrust lawsuit brought by "Fortnite" creator Epic Games.