TikTok launches its own augmented reality tool

TikTok is betting on augmented reality with its new tool, TikTok Effect Studio, still in a test phase. — AFP Relaxnews

Augmented reality is coming soon to TikTok. The Chinese social network has launched TikTok Effect Studio, a tool to create filters and augmented reality experiences on its platform. Currently, the tool is in beta testing.

Launched quietly in early August, the TikTok Effect Studio tool is still in the very early stages of development, TikTok confirmed to TechCrunch. Like its rivals Snapchat and Facebook, the Chinese giant has finally decided to ride the wave of augmented reality by offering a tool to create its own filters and experiences in this domain.