Survey: 72% of millennials say social media impacts their buying choices

While social media feeds can be a good resource to discover all types of new products, it’s important to exercise caution and not let impulse buying creep up on you. — Dreamstime/TNS

Social media has become an integral part of our lives, especially when it comes to younger generations. Its impact is far-reaching, influencing us in countless ways, from our body image to our political views to buying decisions.

Speaking of the latter, millennials seem to be especially prone to allowing social media content to guide their spending.