Apple tilts to iPhone playbook for car as automaker talks stall


Apple is more likely to go with a contract manufacturer because that’s the business model they’re used to, said Noble. — AFP

Apple Inc has a tried and true approach to launching new products: The company designs in-house, sources its own components, and works with a contract manufacturer to assemble it for sale.

As the tech giant plots a foray into the car market, it could adopt a similar strategy – working with a lesser known contract manufacturer – after talks with some brand name automakers stalled.

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