Manhattan’s real estate agents take up TikTok to find renters

The Manhattan skyline towers over New York harbour. New York real estate professionals are turning to the booming social media app to find tenants in a market where units are piling up amid near-record vacancies. — AFP

TikTok isn’t just a platform for dance videos and investment advice. It’s also a place to hawk Manhattan apartments.

New York real estate professionals are turning to the booming social media app to find tenants in a market where units are piling up amid near-record vacancies. For some, the 60-second videos have changed their jobs completely.