American tech giants have recently invested twice as much in podcast productions. While some worry that podcast downloads may go down because people are working more from home, and spending less time commuting, Audible is trying to stand out by offering 100,000 audio programmes (three million episodes) for free on its platform.
The Amazon company, mostly known for its audiobooks, already gives access to hit podcasts such as Pod Save America, You're Wrong About, This American Life, Conan O'Brien Needs A Friend and FiveThirtyEight Politics. Now Audible has announced that other titles will be available on its platform in the coming weeks, with exclusive content.