Apple expected to unveil updates to Watches, iPads

Apple has come to dominate the market for smart watches, with Strategy Analytics reporting in May that Apple had 55% market share as of the first quarter. — Reuters

Apple Inc will broadcast an event from its Cupertino, California campus on Sept 15 where analysts expect it to show updated Apple Watches, iPads and other devices while reserving an iPhone launch for next month.

Despite pandemic-related disruptions that Apple executives have said will push the release of the iPhone into October, Apple has posted earnings that beat expectations for the past two quarters powered in part by strong sales of work-from-home items such as iPads and laptops and accessories that pair with its flagship smart phones.