xCloud, Stadia... Why is Apple barring major gaming services from its App Store?

Apple's App Store policies mean Google and Microsoft are unable to offer their cloud gaming services to Apple smartphone and tablet users. — SolStock/IStock.com/AFP Relaxnews

Tech giants Microsoft, Google and Facebook are increasingly condemning the policies of Apple's App Store, which reportedly drew US$519bil (RM2.18tril) in billings and sales globally in 2019 alone.

Microsoft announced earlier this August that it was ending a limited test of its xCloud game streaming app for Apple devices, though it will offer cloud gaming on Android devices starting September.