The Australian Competition and Consumer Commission alleges Google used the combined data to boost targeted advertising and that it did not make clear to consumers about changes in its privacy policy. — Reuters
Australia's competition regulator has launched court proceedings against Alphabet's Google for allegedly misleading consumers about the expanded use of personal data for targeted advertising.
The case by the Australian Competition and Consumer Commission (ACCC) in Federal Court said Google did not explicitly get consent nor properly inform consumers about a 2016 move to combine personal information in Google accounts with activities on non-Google websites that use its technology.
