Williams-Sonoma Inc (WSI) sued Amazon.com Inc in a case that challenges the online retailer’s private label push that started with batteries, baby wipes and phone chargers and has expanded to include clothing, toys and high-end furniture.
Amazon’s “Rivet” line includes products that are “strikingly similar” to Williams-Sonoma’s West Elm brand, including a US$300 (RM1,250) orb chair the household goods maker introduced two years ago, according to Williams-Sonoma’s complaint.
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