Behind the music

KKBOX, the music streaming service from Taiwan has been around in the business for a decade, with a strong focus on Asian content.

KKBOX shares how it tailors its music to the local scene in a bid to get to the top.

If there were any doubts that music ­streaming services were here to stay, it ended when Apple joined the fray. Apple, the giant in music downloads, was itself late to the party, as the market has already been carved up by Spotify, Deezer and KKBOX.