Crowdsourcing: Opening up to possibilities

Crowdsourcing brings about a whole new range of opportunities that Malaysian organisations can benefit from, but few have actually taken advantage of this potential. 

“(Local) awareness is still at a very low level,” says Dr Tengku Mohd Azzman Shariffadeen, a committee member for the Microsourcing to generate income for the B40 project. The project is part of the Digital Malaysia initiative and aims to channel part time work opportunities to the B40s: The bottom 40% of Malaysian households that earn RM2,300 or less each month.