Sony’s Hirai to extend PlayStation strategy


Hirai: 'We

TOKYO: Incoming CEO Kazuo Hirai aims to re-shape Sony Corp by linking hardware and software through online networks — a model he used at its PlayStation unit — dismissing any suggestion the battered brand would revert to a gadget-centred strategy under his management.

In the meantime, he said, he would focus on paring costs at its TV unit and look to squeeze expenses elsewhere to return Sony to profit.

Limited time offer:
Just RM5 per month.

Monthly Plan

RM13.90/month
RM5/month

Billed as RM5/month for the 1st 6 months then RM13.90 thereafters.

Annual Plan

RM12.33/month

Billed as RM148.00/year

1 month

Free Trial

For new subscribers only


Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!
   

Next In Tech News

Apple pulls WhatsApp from China app store on Beijing request
UK police say they disrupted cyber fraud network that stole personal data from thousands
AI-powered World Health chatbot is flubbing some answers
Apple removes WhatsApp, Threads from China app store on government order
TSMC's Taipei-listed shares slide 6% on global chip outlook concerns
Gen Z and Millennials spend more on streaming than older generations
Netflix to stop reporting subscriber tally as streaming wars cool
Google consolidates its DeepMind and Research teams amid AI push
US power, tech companies lament snags in meeting AI energy needs
Meta releases early versions of its Llama 3 AI model

Others Also Read