LEAKED documents claiming to show Microsoft’s smartphone roadmap for the coming year reveal that the company plans to storm ahead with new versions of its Windows Phone software and powerful new Apollo superphones.
According to the documents obtained by Windows-centric blog WMPoweruser.com, Microsoft’s 2012 strategy will include a two-pronged assault on the smartphone market.
The next version of Microsoft’s Windows Phone 7 (WP7) mobile operating system (which follows on from the recently rolled out Mango) is dubbed Tango; and will focus on bringing the platform to consumers via products with the best prices.
Tango, possibly to the disappointment of some, will concentrate on enabling Windows Phone 7 on low-end handsets for the best prices and will come in Q2 2012, said WMPoweruser.com.
The torrent of Tango-based low-priced handsets will presumably follow in the footsteps of Nokia’s affordable WP7-based Lumia 710 handset, offering attractive smartphone features at bargain prices.
These accessible devices will help Microsoft gain a foothold against the onslaught of inexpensive yet capable Android devices currently on the market and will provide cost-conscious consumers with an alternative to Google’s Android platform.
The following update, codenamed “Apollo,” will be a more significant upgrade for the platform. The update is rumoured to go hand-in-hand with superphones that sport dual-core processors, fast LTE connectivity, NFC and high resolution displays.
According to WMPoweruser.com, the Apollo mobile OS will also address the needs of business and will help Microsoft increase its overall sales volume.
A second report by technology blog The Verge suggests that owners of Nokia’s Lumia range of Windows Phone 7 smartphones may soon see a Nokia-only section of apps within the Windows Phone Marketplace.
The Verge says the section has been seen under the name Nokia Collection as well as Apps from Nokia and serves as a central repository for apps Nokia has crafted specifically for its phones. It reportedly appears without user intervention, and while we haven’t yet seen it on any of our devices, it is said to include five apps: Nokia Maps, Contacts Transfer, WRC Live, TuneIn Radio, and App Highlights. — Relaxnews 2011
Did you find this article insightful?