Colour, animated E-Ink is on the way

AMONG the many e-reading advantages touted by iPad converts are the device’s abilities to run animation and display full-colour images. But don’t give up on E-Ink readers just yet: The next generation of E-Ink will up the e-reader ante, reports tech journal The Red Ferret, following a conversation with E-Ink vice-president of marketing Sriram Peruvemba.

E-Ink is the proprietary “electronic paper” technology that is used in most dedicated e-readers, such as the Kindle, Nook, and Sony Reader. Displays are high-contrast, use very little power, can be read easily in both dim and bright light, and are said to closely resember the sharp look of physical ink on paper.