Nexus -
info_outline
Stay signed in to save your points and redeem your rewards at Nexus

Your Rewards are Waiting!

Stay signed in to save the points you've earned. Click on the points to redeem your rewards at Nexus before they expire.

Login In Now
All the pieces matter

When America's megarich own the media

By Nathaniel Tan
In recent weeks, it has been announced that centibillionaire Larry Ellison is set to lead a takeover of TikTok in America. — AFP

THE “attention economy” is a term I first heard about some time ago, probably in a talk about how in the future, the resource corporations will be fighting each other over is your attention.

If they control your attention, and the information you are receiving, it can be argued that they control everything.

Get 20% OFF The Star Digital Access

Monthly Plan

RM 13.90/month

RM 11.12/month

Billed as RM 11.12 for the 1st month, RM 13.90 thereafter.

Best Value

Annual Plan

RM 12.33/month

RM 9.87/month

Billed as RM 118.40 for the 1st year, RM 148 thereafter.

Follow us on our official WhatsApp channel for breaking news alerts and key updates!
Nathaniel Tan

Nathaniel Tan

Next In Columnists
Punctured pride, prompt patrols
Tourism players must rethink their approach
The Erosion of Restraint in the Taiwan Strait
Challenge of the ‘kamikaze’ kancil
Villa are back, Liverpool are broken – the Premier League endgame is near!
Mob rule: When justice is upended
Has PMX stepped on a melting iceberg?
China’s Global Civilisation Initiative (GCI) in a realist world: Asean's pragmatic choice
Malaysian athletics crying out for change – are we brave enough to do it?�
ABC of hepatitis and implications on sexual health

Trending in Opinion

Others Also Read

Load more

Copyright © 1995- Star Media Group Berhad [197101000523 (10894-D)]

Best viewed on Chrome browsers.