FIFA has scrapped $20 billion World Cup sell-off plan, New York Post reports


FILE PHOTO: Soccer Football - 50th Ordinary UEFA Congress - Brussels Expo, Brussels, Belgium - February 12, 2026 UEFA president Aleksander Ceferin and FIFA president Gianni Infantino pose for a photograph during the event REUTERS/Benoit Tessier/File Photo

July 31 (Reuters) - FIFA's plan to ⁠sell a piece of its business empire to outside investors has collapsed ⁠following an open revolt by soccer officials worldwide and a major ‌rift among top FIFA executives, the New York Post reported on Friday.

The deal, in which FIFA had aimed to raise up to $4.2 billion by selling a roughly 20% stake in the group, valuing ​the new arm at $20 billion, is no longer active, ⁠the report said, citing four ⁠sources familiar with the matter.

Reuters could not immediately verify the report. World soccer's governing ⁠body ‌FIFA did not immediately respond to a request for comment.

The proposal, which came out on Tuesday, was met with immediate resistance led by European ⁠soccer ruling body UEFA, which accused FIFA of putting ​the sport's "soul" up for ‌sale.

On Thursday, UEFA's 55 member nations voted unanimously to boycott all FIFA ⁠tournaments, less than ​two weeks after Spain's men's team were crowned world champions.

Carlos Cordeiro, a senior advisor to FIFA President Gianni Infantino, quit on Friday in protest at the plan and FIFA's ⁠Chief Operating Officer Kevin Lamour said staff were "deceived" by ​Infantino, describing the proposal as a "project of one person".

FIFA has proposed creating a $20-billion subsidiary, FIFA Forward Enterprise (FFE), to run the World Cup and its other events, but the ⁠non-profit insisted that "nobody is selling football" and the deal had been mischaracterised in the press.

Thrive Eternal, a fund run by Thrive Capital, founded by Joshua Kushner, was expected to lead the proposed investor group, FIFA said. Joshua is the brother of ​Jared Kushner, U.S. President Donald Trump's son-in-law.

Infantino said in ⁠a letter to all member associations that they would receive $40 million each if they ​agreed to FIFA's proposal by September 19.

FIFA said ‌it would not go ahead with the ​plan without the support of the majority of its member associations.

(Reporting by Mrinmay Dey in Mexico City and Rory Carroll; Editing by Mark Porter)

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