70 mln users watch shows with advertising: Netflix

NEW YORK, Nov. 12 (Xinhua) -- Major entertainment streaming provider Netflix Inc. said on Tuesday that 70 million viewers are watching its shows with advertising every month, nearly double the total from May, a sign that more acceptance emerges for such a commercial pattern.

More than 50 percent of new subscribers are opting for Netflix's ad-supported plan in the countries where it is available, Amy Reinhard, the company's president of advertising, said in a blog post. The company is seeing "steady progress" across all 12 countries where the advertising plan is available, Bloomberg News reported Tuesday.