FILE PHOTO: Manager Michael Upton adds salt to a customer's fish and chips at Mr Fish restaurant in north London May 22, 2012. REUTERS/Eddie Keogh
LONDON (Reuters) - Britain will ban adverts promoting unhealthy food from appearing on television during the day and on the internet as part of its drive to tackle obesity and encourage healthy eating.
The new rules, which will come into force at the end of next year, are designed to change the current trend where one in three children leave primary school overweight or obese, but they prompted an angry reaction from some media groups.
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