Trustworthy jewellers offer ‘peace of mind’

A personal touch: Many customers prefer browsing and buying gold and jewellery in physical stores, expressing wariness at spending big online. — ONG SOON HIN /The Star

PETALING JAYA: Despite the rise of online retailers, legacy gold and jewellery shops with strong reputations remain the top choice for most gold enthusiasts.

Self-employed Fifie Izazi, 39, enjoys visiting her gold merchant, even just to browse.