PUTRAJAYA: The counter staff rotation initiative, involving all ministries and their respective departments has been introduced to enhance the quality of public services and improve the efficiency of service delivery at counters.
The Public Service Department (PSD) said that the initiative which started yesterday aims to develop the skills of officers stationed at service counters, diversify their work capabilities, and improve customer experience by offering more efficient and friendly service.
“This rotation involves key ministries, including the Finance Ministry, Education Ministry, Health Ministry and Human Resources Ministry, which were directly engaged in public service delivery,” PSD said in a statement, Bernama reported.
“Officers at service counters will receive regular training and continuous monitoring to maintain the highest level of service quality, the statement said, adding that through the work rotation, officers will gain exposure to various counter-related duties, enabling them to efficiently handle a wider range of customer enquiries and concerns.
“The government is confident that this initiative will further strengthen the country’s public service and improve the overall experience for the people,” it said.
Meanwhile, PSD director-general Tan Sri Wan Ahmad Dahlan Abdul Aziz stressed that the initiative aligns with the broader goal of public service reforms.