KOTA KINABALU: Datuk Joniston Bangkuai has lauded the efforts of a Sabah-based enterprise, which engages the local community to create authentic souvenirs.
Changgih Designs, which was founded by an American couple in 2015, reached a new milestone with its first retail store at the city centre here on Monday (June 26).
The state Tourism, Culture and Environment Assistant when launching the event, praised the company for not only making beautiful products, but also becoming a catalyst of change by empowering local women to pursue careers as artisans.
“Engaging our skilled women helps to maintain Sabah’s rich cultural heritage and keeps the craft-making talents alive so they can hopefully pass their craft skills to future generations,” he said.
The duo behind the enterprise - Allen and Bethany Dawson - worked with local women to create apparel, bags and various accessories with designs rooted in local heritage.
“Handcrafted souvenirs with indigenous designs add a layer of authenticity to the tourism experience in Sabah.
“In a globalised world where mass-produced, generic souvenirs dominate the market, Sabah aims to offer unique and culturally meaningful alternatives.
“By embracing and promoting mementoes like those made by Changgih Designs, this state distinguishes itself as a destination that celebrates its cultural heritage and values the contributions of its people,” said Bangkuai.
Meanwhile, Allen said they are dedicated to uplifting the local community, while promoting sustainability, where they have used fashion as a bridge between culture and commerce.
“We are committed to providing training and opportunities for the locals.
“Our goal is to create sustainable and ethical fashion deeply rooted in local culture, that resonates with locals and tourists,” he added.
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