Prospective DreamChild clients attending a seminar in Ahmedabad. — ©2023 The New York Times Company
WANT to raise a child with the business acumen of industrial tycoon Ratan Tata, the concentration powers of spiritual guru Swami Vivekananda, the scientific brilliance of nuclear hero APJ Abdul Kalam and – of course – the patriotic confidence of Prime Minister Narendra Modi?
In India, there is an app for that. In fact, many apps.
Limited time offer:
Just RM5 per month.
Motherhood apps
An app user performing a meditation exercise her home in Ahmedabad. — ©2023 The New York Times Company
Leena Chauhan performs a meditation exercise guided by a garbh sanskar pregnancy app at her home in Ahmedabad, India on Sept. 25, 2023. (Rebecca Conway/The New York Times)
Prospective DreamChild clients during a seminar in Ahmedabad, India on Sept. 24, 2023. The apps’ founders acknowledge that it can be hard to move users from free to paid offerings. — ©2023 The New York Times Company
Prospective DreamChild clients during a seminar in Ahmedabad, India on Sept. 24, 2023. (Rebecca Conway/The New York Times)
Leena Chauhan performs a meditation exercise guided by a garbh sanskar pregnancy app at her home in Ahmedabad. Startups big and small are adding a modern touch to the ancient practice of instilling Hindu values starting in the womb. — ©2023 The New York Times Company
Leena Chauhan performs a meditation exercise guided by a garbh sanskar pregnancy app at her home in Ahmedabad, India on Sept. 25, 2023. (Rebecca Conway/The New York Times)
Pambhar showing the ‘dream chart’ that she put together, which includes the attributes she hoped her second son would be born with. — ©2023 The New York Times Company
Dhara Jignesh Pambhar shows the “dream chart” that she put together, which includes the attributes she hoped her second son would be born with, at her home in Surat, in the Indian state of Gujarat on Aug. 17, 2023. (Rebecca Conway/The New York Times)
Mothers-to-be attending a yoga class run by DreamChild. — ©2023 The New York Times Company
A yoga class run by the operators of one pregnancy app, called DreamChild, in Surat, India on Aug. 17, 2023. (Rebecca Conway/The New York Times)
Prashant Agarwal, a founder of the Garbh Sanskar Guru app, leading an online class in Ahmedabad. — ©2023 The New York Times Company
Prashant Agarwal, a founder of the app Garbh Sanskar Guru, leads an online class in Ahmedabad, India on Aug. 18, 2023. (Rebecca Conway/The New York Times)
Pambhar used a pregnancy app in preparation for the births of both of her children. — ©2023 The New York Times Company
Dhara Jignesh Pambhar, who used a pregnancy app in preparation for the births of both of her children, at home in Surat, in the Indian state of Gujarat on Aug. 17, 2023. (Rebecca Conway/The New York Times)
