THE Kedah Football Associa-tion (KFA) held a brainstorming session to chart the future course of the sport in the state.
The session in a form of a seminar entitled ‘Destiny of Kedah Soccer’ on Saturday was attended by past and present players, coaches, referees, administrators, academicians, sports commentators and analysts.
The members of the forum consisted of former Federation Internationale Football Associa-tion development officer Windsor John Paul, National Institute of Science representative Ahmad Helmi and Sports Association of Malaysia president Ahmad Khawari Isa.
Sports commentator and analyst Jasni Shafie was the moderator.
Several interesting proposals including the call for smart partnerships with multinational corporations (MNCs) and lucrative sponsorship deals to ensure a re-gular flow of income were made.
It was proposed that claims for live telecast rights be made besides the introduction of transfer fees for players as a form of reimbursement for the expenses incurred in developing players.
Participants opined that in the era of professionalism the day-to-day running of the association needed to be handled by a knowledgeable general manager assisted by a technical chief and an administrative chief.
There was also a proposal to manage the welfare needs of past players and coaches such as the continuous payment of insurance premiums and assistance for employment.
The forum concluded that more playing fields be identified and that mini stadiums are built at each district in the state so regular league and knockout competitions can be held. This would produce a wider pool of players, coaches and referees.
Ahmad Khawari said that the media should place equal emphasis on all sports.
There must be a two-way relationship for any game or association to receive attention.
A sports personality or a high rating performer usually draws special focus.
The onus is on each sporting association to cultivate ties with the mass media.
The seminar was opened by Kedah FA deputy president Datuk Paduka Syed Unan Mashri Syed Abdullah while KFA secretary Dr Hamdan Mohd Khalib closed it.
Dr Hamdan pledged that all the proposals and observations would be given consideration in its bid to charter a clearer path for the improvement of the game as a whole.
He also announced that all office-bearers including the president would be elected at an annual general meeting unlike the current system where the president’s post was usually held by the Mentri Besar of the state.