Big data & the future

Faris Yahaya is managing director of Cyberview.

The billions of gigabytes of data generated daily from human behaviour is a treasure-trove of information that will enable manufacturers and marketers to peer into your subconscious and anticipate your wants and needs.

MORE than three million emails are sent around the world every second and 100 hours of video are uploaded on Youtube every minute, while Google handles more than a trillion searches every year. More data crosses the Internet every second today than was stored in the entire Internet 20 years ago.