Binding Malaysians together

Star Media Group Bhd client brand marketing assistant manager Farah Faszreena Mohamad Badri (left) and Chen showing the Neobun Plus medicated plasters.

IN conjunction with its 50th birthday this year, Teong Huat Medical Sdn Bhd (Teong Huat Group) is upping its game by being a sponsor for this year’s #AnakAnak Malaysia Walk 2019.

Teong Huat Group is sponsoring approximately RM10, 000 worth of Neobun Plus, its bestselling product under its Neobun medicated plaster brand series for the campaign’s goodie bags.

Neobun, a local brand it introduced three decades ago, is formulated for the Malaysian weather and daily living. Over the years, it has introduced improvements to its products to meet local needs.

The sponsorship is intended to raise awareness for its brand and bridge the gap between its customer base – comprising those from the older generation and Malaysia’s youths.

Teong Huat Group assistant executive Derrick Chen said in addition to easing stiff and aching muscles, Neobun also acts as a warming agent to stimulate better blood circulation, doing away with cramps and lessening muscle or joint pain after exercise.

“We want to raise awareness for our brand as it relates well with sports and health – things that we believe in, ” he said.

“We also want to encourage Malaysians to support local products.“