Treat for Taiwan food fans

(From left) Isetan of Japan Sdn Bhd sale and merchandising director/general manager Yeow Kah Chong, Commerce Development Research Institute vice-president Chang Hwang-Jen, Hung, Isetan of Japan Sdn Bhd managing director Koji Oyama and Council of Agriculture International Affairs Department senior specialist and international marketing section chief Tracy SH Tarng at the Tasty Taiwan Food Fair.

AUTHENTIC speciality Taiwanese food and produce landed in Kuala Lumpur, much to the delight of Taiwanese cuisine lovers and gastro-fans, when the fifth edition of the annual Tasty Taiwan Food Fair took up space at Isetan KLCC.

Organised in conjunction with the Taiwanese government’s efforts to reach out to trade reps in emerging markets, the Tasty Taiwan food expo in Malaysia gave shoppers the chance to sample a tempting spread of Taiwanese dishes, including street food prepared using high-quality local ingredients and those sourced from Taiwan.Taipei Economic and Cultural Office in Malaysia representative, Anne Hung, said the city-state was making great strides in agricultural technology and is thus improving its variety and volume of quality produce.Understanding that food is a universal language that connects people across borders and cultures, the organisers of Tasty Taiwan food fair introduced more than 300 food varieties at the event, including premium teas, noodles, confectionery and fresh produce.

Visitors to the gastro-event were treated to not only a range of activities such as beverage tastings but also to gifts with purchases.

Foodies were treated to samplings of traditional steamed dumplings, authentic oyster rice noodles and salted fried chicken.

Taiwan has recognised the value of agricultural and business ties with Muslim-majority markets as a key aspect of its New Southbound Policy (a trade focus under its national development strategy).