Will travel once again become something very expensive, a luxury treat that only the affluent can afford? — AZHAR MAHFOF/The Star
The late management guru Peter Drucker who presciently advocated “back room” outsourcing and corporate decentralisation at a time when these smart cost-saving techniques were anathema to produce-everything-hire-everyone mega corporations, had a few more tricks up his sleeve.
One of his key mantras – price-led costing – often overlooked even today yet something profoundly relevant to all businesses, especially those connected with travel, is worth re-examining in a dysfunctional Covid-19 world.
Already a subscriber? Log in.
Limited time offer:
Just RM5 per month.
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!
