Great outdoors: Menswear takes on the wilderness with utilitarian collections

The 'quiet luxury' trend heads outdoors with technical wear designs, but made to channel a luxurious feel. Photo: Loro Piana

The idea of a stylish man being all prim and proper is taking a backseat this season. Fashion has now moved on to celebrating outdoorsy designs.

Loro Piana, known for being the poster child of “quiet luxury”, launched its first outdoor line in June.