'Boyfriend blush' is the makeup trend to try out if you want a healthy glow


The "boyfriend blush" look involves applying blush in a very specific way to reproduce the flushed effect of cheeks marked by certain emotions. Photo: AFP

The cornerstone of beauty looks for several months now, blush is regularly the subject of trends, tips and tricks on social networks. But the latest trend, called "boyfriend blush", seems particularly surprising.

Rest assured, it's not about borrowing your partner's blush – as was the case with "boyfriend jeans".

Instead, it's about recreating the flushed look of cheeks marked by certain emotions.

In other words, a fresh, bright look that doesn't require layers (and layers) of makeup.

Read more: Treat yourself to a vibrant, healthy look with the 'sunset blush' makeup trend

The trend is on the rise on social media, and it's one that we owe – at least in part – to the professional makeup artist, Mallory Osses.

In fact, this inspiration is in no way innovative, as the specialist herself explains in a video.

"The term 'boyfriend blush' is not new .... I heard about this trend years and years ago, maybe like a decade ago. And it's all over like high fashion, runway, editorial type of looks," she explains.

And she associates this trend with naturally flushed cheeks, not of Bella Hadid or Hailey Bieber, but of Princes William and Harry.

"They both have that flush here (hollows of the cheeks), and it goes down. And it just looks youthful, sporty," she says in a video liked by thousands of users.

So how do you create the "boyfriend blush" look?

The method is quite simple: simply apply blush to a specific area, in this case under the cheekbone, in a distinctive triangular shape.

Read more: Forget eyeshadows or blushes, candy has become the must-have makeup essential

The final step is to blend with a brush. By doing this, the healthy-glow effect looks more natural, according to the professional makeup artist – not to mention the many users who have tried and tested the trend.

According to the expert, this method has the advantage of being suitable for all face shapes (oval, round, etc).

The only difference would be the size of the triangle, giving a natural, healthy-glow effect to anyone who wants to try out the boyfriend blush trend. – AFP Relaxnews

Follow us on our official WhatsApp channel for breaking news alerts and key updates!

beauty , trends , makeup , social media , TikTok


Next In Style

Euro 2024 has kicked off, here are the football kits that caught our eye
Clothes and jewels of late fashion designer Vivienne Westwood headed for auction
Give leather a break and get carried away with the beauty of woven bags instead
Rattan gown by fashion designer Melinda Looi is a tribute to Malaysian artisans
Before the Olympics, there is the fabulous French fashion flex
How fashion houses are inspired by heritage for their Cruise 2025 collections
Ask The Expert: Advice from a top fashion model on how to elevate your look
Try the 'double glossing' makeup trick to achieve fuller lips with no Botox
Content creator Dr Shazril Shaharuddin shares his perspectives on parenthood
Nicol David talks fashion, plus her life after professional squash

Others Also Read