Having trouble finding the ideal shade of concealer? Try pink for brighter eyes

Pink concealer is a hit on TikTok, with some 90 million views. Photo composite: AFP

How much time have you spent looking for the right colour of concealer? Too dark or too light, it's not easy to find the ideal shade to reduce dark circles without looking cakey.

But those days could now be over, since TikTok users have swapped their classic concealer for a pink version, which they say hides dark circles and puffiness while brightening eyes.