Can AI technology really help you find the perfect makeup foundation?


The Ultra HD Foundation is available in 50 shades. Make Up Forever is now offering an AI feature to help users select the correct one without physically testing it out first.

Too dark. Too light. Not suited to your skin tone... When you buy foundation, especially online, you run the risk of being disappointed by your choice of shade.

In a bid to remedy this problem, which comes right on time during the current stay-at-home measures, Make Up For Ever has launched a new online Shade Finder, which determines the shade of Ultra HD Foundation that best matches your skin tone in just a few seconds.

Save 30% OFF The Star Digital Access

Monthly Plan

RM 13.90/month

RM 9.73/month

Billed as RM 9.73 for the 1st month, RM 13.90 thereafter.

Best Value

Annual Plan

RM 12.33/month

RM 8.63/month

Billed as RM 103.60 for the 1st year, RM 148 thereafter.

Follow us on our official WhatsApp channel for breaking news alerts and key updates!
makeup , beauty , Make Up Forever , mco , covid-19

Next In Style

Versace creative chief Dario Vitale exits less than nine months on job
When red carpet fashion becomes clickbait, nothing is too bare or absurd
Here’s what to know about the sweatshop probes into Italy’s luxury fashion
From sea to skin: The rise of marine ingredients in today’s beauty rituals
The evolution of a puffer jacket and how it became a fashion statement
Still puzzled by the quarter-zip fashion trend? Here's what the men have to say
What is a ‘potato shoe’ and why can’t fashion get enough of this footwear trend?
For Annelinde Dunselman, watchmaking is a life-long dialogue with time
More than a watch: How the Rolex GMT-Master became a global icon
The 25th Grand Prix d’Horlogerie de Geneve honours watchmaking innovations

Others Also Read