Taylor Swift has succeeded in building an image as a formidable businesswoman among America's youth

More than a musical phenomenon, Taylor Swift has become a symbol of success for some young Americans. Photo: AP

Taylor Swift is igniting passions with her world tour, The Eras Tour, and its accompanying film. More than a musical phenomenon, the star has become a symbol of success for some young Americans. According to a survey, her influence even exceeds that of certain big names in tech and finance.

More than a quarter of US students (26%) believe that Swift is a greater embodiment of financial success than American billionaire Warren Buffett (24%) or Meta founder Mark Zuckerberg (22%), according to a recent survey from Morning Brew/Generation Lab.* The star also outranks Oprah Winfrey (16%), Beyonce (14%), Rihanna (10%) and Kim Kardashian (9%) in this list.