KL mayor unveils country's first interactive billboard

(From left) Azmil, EMKAY Group Chairman Tan Sri Datuk Dr Mustapha Kamal Abu Bakar and Ahmad Phesal launching B-Square at Rooftop, Lot 10 Shopping Centre, Kuala Lumpur. The location boasts a good view of the smart screen across the road at WOLO Hotel.

An electronic giant billboard that is impossible to ignore stands at the busy junction of Jalan Bukit Bintang and Jalan Sultan Ismail, Kuala Lumpur.

Measuring 54.864m high and 6.7056m wide, the B-Square screen is the first of its kind to be developed and introduced in Asia by Emkay Group subsidiary, Moving Walls Sdn Bhd (MW).