KUALA LUMPUR: BYD Sime Motors has expanded its retail network in the Klang Valley with the opening of a new showroom in Rawang, Selangor.
In a statement, the official distributor of BYD vehicles in Malaysia said the outlet, operated by BE Autohaus under BE Group, is the group's third BYD showroom after Setia Alam and Kota Kemuning.
The 4,298 sq ft showroom, located on a 10,803 sq ft site, can accommodate up to five vehicles and features a customer lounge and a dedicated vehicle delivery room.
BE Group opened its first BYD outlet in Setia Alam in November 2022, followed by Kota Kemuning in September 2024.
BE Group managing director Andrew Tay said the new outlet would provide customers in Rawang and surrounding areas with access to BYD's electric vehicle range.
“Our priority is to create a welcoming showroom where customers can discover BYD’s electric vehicles and receive the attention and support they need. At the same time, we wanted this outlet to contribute to the community around us.
“By giving emerging local artists a platform to showcase and sell their work, we hope to support local talent while creating a distinctive experience for our customers and visitors,” he said.
Selected artists will exhibit their works at BYD Rawang for a period of three months, with showcases refreshed quarterly to ensure a dynamic and evolving experience for visitors.
Participating artists will retain 100% of the proceeds from artwork sales, with no commission charged by the showroom.
Meanwhile, BYD Sime Motors managing director Adeline Lew said the opening formed part of the company's efforts to expand its retail presence and improve customer access to electric vehicles.
“Our dealer partners play an important role in bringing the BYD brand closer to local communities, and we are pleased to build on our partnership with BE Group as it opens its third BYD outlet,” she said.
BYD Rawang will hold an opening event from Oct 19 to 30, featuring test drives and promotional offers on selected models.
BYD Sime Motors currently operates a nationwide network comprising 45 sales and marketing outlets, 33 aftersales facilities and 16 body and paint centres.
