KUALA LUMPUR: EXSIM Hospitality Bhd (EHB) has forged a strategic hospitality partnership with Majestic Gen Group (Majestic Gen), targeting over 3,000 keys across Malaysia in four years.
Under the partnership, EHB’s hospitality brand - Mana Mana Holdings Sdn Bhd (Mana Mana Hospitality) will be appointed as the hospitality operator for selected developments within Majestic Gen’s nationwide landbank, forming part of a projected pipeline.
Mana Mana Hospitality specialises in the management and optimisation of accommodation assets, delivering integrated operating solutions across short-term rentals (STR), lifestyle resorts, and full-service hotels.
EHB executive director Paramjit Singh said with a projected pipeline exceeding 3,000 keys, the collaboration strengthens the company’s earnings visibility.
"Internally, we already have visibility of about 5,000, 6,000 keys, and another 3,000 (keys) from the Majestic side gives us a decent visibility in achieving our target over the next four to five years to hit about 10,000 keys. With that, I believe that it will provide earnings visibility for the group over the short to medium term,” he told the media in a press conference after the signing ceremony between EHB and Majestic Gen Sdn Bhd.
Mana Mana Hospitality managing director Debbie Leow said the partnership validates the strength and scalability of Mana Mana Hospitality’s operator model. "Leverage on Majestic Gen's diversified landbank alongside Mana Mana Hospitality's operation excellence to scale up nationwide infrastructure in a visible manner,” she added.
Majestic Gen Group general manager, sales and marketing (group) Grace Foo Yit Yen said the partnership positions the company to participate meaningfully in that shift, combining structured development planning with experienced hospitality execution. - Bernama
