A True shift in focus


Brekke: We are not going to invest in data centres.

TRUE Corp Pcl plans to shift into higher-margin software services to leverage Thailand’s largest mobile subscriber network that currently focuses on basic phone and WiFi connectivity, its new chief executive officer (CEO) says.

The telecom operator became No. 1 by total subscribers through the merger of two of Thailand’s three biggest ­wireless operators – True and Total Access Communication Pcl – a deal finalised in March 2023.

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