Zara boosts ties with China through collaboration


The tie-up reinforces Zara's local ties as part of broader efforts to enhance shopping experience both in store and online. — China Daily

BEIJING: Spanish fashion brand Zara has unveiled its latest collaboration with Chinese textile artist Lin Fanglu, reinforcing its local ties as part of broader efforts to enhance shopping experience both in store and online.

What makes the Fanglu Lin × Zara collection special is that it was launched in stores and online simultaneously across markets including Spain, the United Kingdom, Italy, Japan and South Korea.

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