KUALA LUMPUR: Continental will discontinue tyre manufacturing operations at its Alor Setar plant in Malaysia by the end of 2025, where it currently produces passenger car, light truck, and motorcycle tyres for the Asia Pacific market.
In a statement, Continental said the Alor Setar facility employed a total of 950 people. The company’s priority was to support these employees by offering assistance such as career counseling and exploring potential job opportunities both within and outside of Continental.
“The decision to close the Alor Setar tyre plant follows a comprehensive business review to safeguard the company’s competitiveness, and business performance in the APAC region. Adapting to changing customer demand, the company seeks to optimise its local product portfolio and its manufacturing footprint,” it said.
“Malaysia continues to be a key market for Continental in the Asia-Pacific region. The company reaffirms its commitment to its customers and partners in Malaysia, emphasising that long-term relationships and trust continue to be at the heart of its business in the country,” Continental said.
The tyre plant in Alor Setar began its operation on 20 Dec, 1979, and since May 2012, is a fully owned subsidiary of Continental. The manufacturing facility stretches over a surface of around 133,000 m².