THE Tokyo Game Show (TGS) is a premier global gaming event held annually in September at Makuhari Messe, Japan. This year, Matrade, in collaboration with MDEC, led Malaysia’s participation, showcasing 10 Malaysian companies under the Malaysia Pavilion. This initiative aimed to position Malaysia as a key hub for game development and related services, while exploring opportunities in both the Japanese and international markets. The Malaysia Pavilion at TGS 2024 featured a range of impactful activities, including business matching, networking sessions, and media exposure, all aimed at facilitating connections with global industry partners and investors while key representatives engage in high-level discussions with notable Japanese game publishers and tech incubators to enhance collaboration within the gaming sector throughout the four-day event. These initiatives created opportunities to form partnerships, attract investments, and enhance Malaysia’s presence in the international gaming community.
