Malaysian companies stand out at the franchising expo in Melbourne, Australia


Richiamo Coffee is gearing up to open its first outlet in Melbourne next year. Pictured here, (from left) are Matrade Melbourne trade commissioner Azimatul Masriyah Aziz Jamaludin, Consul General of Malaysia in Melbourne Nik Muhammad Nasyron Syah Nik Daud, Jamu Empire Sdn Bhd’s creative director Hazira Azihan Abd Wahab, Consul Immigration, Consulate General of Malaysia in Melbourne Siti Hanizah Tupani and other key members of the Richiamo team.

MALAYSIA strengthened its foothold in Australia by participating in the Franchising & Business Opportunities Expo in Melbourne from Aug 17 to 18.

Hosted by the Malaysia External Trade Development Corporation (Matrade), the Malaysian pavilion showcased well-known brands such as Richiamo Coffee, Smart Reader Kids, Deemcee, Sunbest, IrisPro and Craft.

Representing diverse sectors such as food and beverages, education, health and beauty, and protective solutions, these brands highlight Malaysia’s innovative spirit. The show plays an integral role in the growth of Australia’s dynamic franchising and small business industry.

Malaysian exporters looking to explore opportunities in the Oceania market can reach out to Matrade Melbourne at melbourne@matrade.gov.my for market updates, contacts and business opportunities.


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