Adopting new strategies

Sikh Shamsul says domestic demand continues to remain the key focus of growth in the local economy among SMEs.

INFLATION, recessionary fears, and rising interest rates, seem to be the running themes found in the business outlook of small and medium enterprises (SMEs) for the near and long term.

Against such a challenging backdrop, industry experts tell StarBizWeek this further amplifies the need for SMEs to adopt new strategies and technologies which includes incorporating sustainability and digital transformation initiatives into their business operations.