Aeon (M) ties up with Boxed for new digital retail ecosystem

“We have 16 physical locations in Malaysia, where we can build fulfillment centres, together with Boxed technology. Nobody else has this capability currently in Malaysia, ” said Shafie (pic) in an online interview.

PETALING JAYA: Aeon Co (M) Bhd is aiming for its new digital shopping platforms to contribute 15% to 20% of its retail revenue over the next five years, according to chief executive officer Shafie Shamsuddin.

The group that runs Aeon Retail Malaysia has tied up with American grocery e-commerce retailer Boxed to build what Shafie calls a new online retail ecosystem, which is targetted to roll out by the end of the second quarter in 2021.