BILLIONAIRE Mukesh Ambani obliterated rivals in India’s telecommunications sector by selling $2 data plans and free voice calls.
Four years later, he’s deploying a very similar tactic -- cutthroat pricing -- to gain an edge in the country’s increasingly competitive e-commerce space.
Already a subscriber? Log in.
Limited time offer:
Just RM5 per month.
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!