Proton reduces car prices by 1.2% to 5.7%

Proton CEO Dr Li Chunrong said for consumers looking for a new vehicle, the current zero sales tax period has never been a better time to own a new Proton car.

KUALA LUMPUR: Proton Holdings Bhd reduced its car prices by between 1.2% and 5.7% on Monday as zero sales tax for cars sold in Malaysia for six months took effect.

The national car maker said these prices will be effective for the duration of the incentive period, a measure designed to boost the economy as the country emerges from its Covid-19 induced lockdown.

Proton CEO Dr Li Chunrong said for consumers looking for a new vehicle, the current zero sales tax period has never been a better time to own a new Proton car.

“With our industry leading number of 3S/4S outlets, refreshed model range, periodic improvements we have introduced as well as the new prices, our customers will receive even better value for their money, ” said

“We applaud the government’s initiative to spur growth in our economy via the PENJANA plan and their recognition of Malaysia’s automotive industry as a critical piece of the national ecosystem, ” he said.

Li said with 700,000 people working both directly and indirectly in the industry, it contributes about 4.3% to the national GDP and will thus play a leading role in any economic recovery effort.

“As a national automotive brand, Proton can help reinvigorate all segments of the automotive industry. We continue to work closely with our vendors and dealers to ensure they are able to weather the economic storm and are ready to help drive the economy forward again, ” he said.