Biggest Domino's Pizza franchise goes online for profit growth


SYDNEY:  Australia's Domino's Pizza Enterprises Ltd, the largest franchisee for the brand in the world, is banking on online orders to help it achieve 20 percent earnings growth this financial year after they lifted net profits by half a year ago.

Orders via social media, apps and its websites accounted for 60 percent of total annual sales in the year that ended June 2014, the company said on Tuesday, helping drive full-year underlying net profit after tax up 50 percent to A$45.8 million ($42.4 million).

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