Nelson's switch to selling corn in a cup instead of toys pays off

PETALING JAYA: Before he started selling corn in a cup, Datuk Nelson Kwok actually sold toys under the Ding Dang brand. But a quirk of fate made him switch to corn under the now famous Nelson's Corn In Cup, brand. Now they call him the cornman.

How did it start? In 1981, a farmer stepped into one of Kwok's toy shops and asked him to sell his corn as a snack in the toy shop.

Deciding to give the farmer a chance, Kwok took the corn cobs home and sampled it with his wife. They discovered that the corn was different - it was sweet and soft.

The couple decided to sell the corn cobs in their toy shop as a snack for children.

Full story in The Star today.

Article type: metered
User Type: anonymous web
User Status:
Campaign ID: 1
Cxense type: free
User access status: 3
Join our Telegram channel to get our Evening Alerts and breaking news highlights

Next In Business News

FBM KLCI opens on a flattish note
Quick take: Pasukhas rises on RM77mil new contract
Trading ideas: MSM, Pasukhas, CMSB and Tri-Mode
Fed's Powell orders sweeping ethics review after officials' trading prompts outcry
Chip supply, testing woes to further curb light vehicle production in 2021
US House panel to probe oil companies over climate disinformation
Oil prices steady as US storm threat wanes
World shares slide on China investment worries
Shifting into top gear in Q4
British among hardest hit as living costs rise during pandemic

Stories You'll Enjoy