KICKAPOO (M) Sdn Bhd, a master franchisee of Royal Crown Cola (RC Cola) products in Malaysia, targets to capture 5% of Malaysia's cola drink market share in the next two years, said chief executive officer Paul Lam.
He told reporters after the launch of its new cola brand in Kuala Lumpur on Saturday that the cola drink segment dominated by Coca-Cola and Pepsi currently comprised 41.4% of the country's soft-drink market.
